(and answer) to grow your virtual assistant business
I believe more and more Virtual Assistants are trying to “make it out there”, but are they REALLY growing their businesses into viable, profitable enterprises?
The most important Question you have to ask yourself as a virtual assistant business owner is …
Do I have a website?
The word virtual says it all. The synonyms for virtual are: practical, fundamental, near, effective and essential.
To be a virtual assistant means that you are not physically present in your client’s location, but you are virtually present which imply that you are almost present, effectively reachable and nearby.
In my eyes “virtually present” means that you are “present on line” and to be present on line you NEED to have a website! Full stop.
And if I may be particular, not only “just a website” but a professional looking one. With a professional website, your business is open to the World 24/7, 365 days a year.
A website is your online brochure where you are going to establish client confidence and rapport and to a great extent improve your overall business image.
When internet savvy clients are looking for virtual assistants in a VA-directory, odds are that they will be looking for website links and if you don’t have one, they will nine out of ten times move to your opposition’s listing, click on their link and never even return to yours.
Having a website means that you are not that local little business anymore. It means that you have crossed all geographical borders and are an internationally recognized virtual assistant business.
Can you really afford not to have a website of your own?
And the answer is ….