- Clients first knowing about you
- Then liking you enough to work with you and also
- Trusting that you will be able to do the work.
This is what I call the “know, like and trust” factor.
Building a Virtual Assistant business and getting clients to fill your business has a lot to do with building solid business relationships. When you “sell” a service it usually brings a more personal dimension into your business (since you work more closely with a client) than when you purely sell a product. Thus relationships with people become a key aspect of your success. [Read more…]